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The pop star will collaborate with the beauty company.
March 24, 2015
By: Marie Redding
Senior Editor
FullBeauty Brands has recruited pop star Meghan Trainor to help promote its campaigns. FullBeauty Brands include the fashion site, fullbeauty; OneStopPlus, which sells fashion as well as beauty products; and the plus size fashion brands Woman Within, Roaman’s, Jessica London, and ‘swimsuitsforall.’ Trainor will collaborate with the company on event promotions, social media engagement, fashion and beauty activations and more. Trainor is most known for her hits 6x platinum hit single “All About That Bass,” earning her two Grammy Award nominations. She followed up with another popular song “Lips Are Movin” which sold 2x platinum. “We feel privileged to have Meghan Trainor, who has inspired millions with her music, on our team as we promote fashion and empowerment to women,” said Paul Tarvin, Chief Executive Officer of FullBeauty Brands. Stephanie Sobel, President of FullBeauty Brands, added, “Meghan Trainor’s music is truly powerful and FULLBEAUTY Brands is thrilled to be working with such a talented individual. Her lyrics inspire confidence from within, which is well aligned with our core company philosophy.”
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